Blog


January 4, 2013
Setting Your Business Goals

Goal Setting for your Geelong Business



If you want to be successful, one of the most important steps is setting goals.  If you just work to get things done, you end up going through the motions with no real purpose or drive.  Setting goals gives you something to strive for, and skyrockets your chances of actually being successful, no matter what you set out to do.  

To make the most out of setting your goals, there are a few rules to always follow:
 

Aim High:

While it may seem logical to set goals you know you can reach, that's really not going to make you any more successful than what you are now.  To be able to achieve, you need to reach for something just beyond your grasp.  Something that will motivate you to do more.  Otherwise you'll just end up where you started.
 

Be Realistic:

 
At first glance, this seems to be totally opposite from the last tip.  The problem with aiming high is that, if you constantly set goals you can't reach, you're going to fail over and over again.  If you keep failing, you're eventually going to give up with goal setting and settle for less than you're capable of achieving.  

If your goals are unrealistic, you also run the risk of putting yourself in danger.  If you are 100% set on reaching a goal that is simply out of reach, you're going to raise your stress levels.  High stress levels can keep you from getting sleep, affect your emotional and mental health, and increase your risk of all kinds of diseases and illnesses.  
 

Make A Plan:

Having a goal is great, but you also need to know how to get to your goal.  Otherwise you'll end up getting sidetracked with things that distract you from your goals.  Once you set your goals, make a plan of exactly how to get there.  Most importantly, after you make your plan, follow through.  To keep yourself on track, check your plan every so often.  This will not only help you make sure you're following the plan, but will also give you a chance to revise your plan if it's no longer the best course of action.
 

Tell Someone:

 
Having your goals in mind is great, but if you get distracted or reach a setback, you only really have yourself to be accountable to, and you only have yourself to provide you with encouragement.  If you tell someone, they can help remind you of what you're working for and push you to keep going.  Make sure this is someone you trust, so you don't worry about being embarrassed by what you really want. Ideally this will be your Business Mentor and Coach as they are trained to be non-judgemental.
 

Keep Your Objectives Top of Mind:

When running a business, it's easy to get caught up in the day to day and forget about your ultimate goals.  That's why it's good to make sure you have reminders in your office of what you're working for.  If you're working to provide a better life for your family, keep pictures of your family succeeding.  Maybe you have an idol that you want to be like.  Post clippings of them and their various successes around the office.  These will help keep you focused on your goals and motivated to do the job at hand. Our quarterly Action Plan with its Objectives on Track system will ensure that you achieve and thrive in 2013.

One key in being successful is knowing that even if you fail, you can build and learn from what you did wrong.  If you set a goal and fail to meet it, don't give up.  Keep trying to reach for the stars.
 
 Always, Always Remember to Make your Goals SMART:
 
SMART stands for -
S - Specific & Significant
M - measurable & Meaningful
A - Action Orientated & Achievable 
R - Rewarding & Relevant
T - Timely & Timelined
 
Our Action Planning Sessions will help you to get more from your business in 2013.  Currently I have 5 sessions remaining for January - if you want to make 2013 your best year in business call me now on 0419 237 830 and secure your session.
 
Brian
 
PS mention this article with the code SMARTG and receive a special bonus. 
 

May 2, 2012
Design Effective B2B Lead Nurturing

Design an Effective B2B Lead Nurturing

In our previous article ‘Effective B2B Lead Nurturing' (below) we identified that consistency was essential to our nurturing efforts and that a common fallacy in marketing to your B2B customers and prospects was to use a one size fits all approach.

The question that arises is how do we design our nurturing program? After all we want to have different programs for leads, prospects and customers; these need to be segmented by industry and activity level. A major area that concerns most B2B marketers is the frequency of our contact with the lead, prospect or customer and the type of contact.

As a first stage ask yourself these questions:

Customer preference - How often do they want to be contacted?

Begin by asking the customer how much he/she wants to be contacted. "Mr. Customer, if we don't have any projects going on, how often would you like to hear from me?"

How important is this account to you and your business? Is this a major or minor account?

If this account is your largest, most important account, you will spend more time reaching out to and communicating with that account, at the same time, you will need to be aware of the clients personality type; a type A personality will be extremely irritated by too many in-person visits.

Do you currently have a project underway with this customer?

You will probably be in touch on a weekly basis, if it is a prospect you may look at the 3 -2 -1 method (3 times in the 1st month, 2 in the second and 1 in the 3rd; repeat if purchase decision is not made)

What is the activity level of this account? Do you sell to the customer on a regular basis or is the sale infrequent but of high value?

A significant account may deserve a monthly personal visit, others may be quarterly or bi-monthly.

Most importantly examine how you are contacting the customer.

You could be calling in person quarterly, physical mail monthly, e-mail weekly and facsimile periodically plus you should consider postcards, newsletters, press releases and items of interest. Above all focus on the value you bring to the client.


Fresh Insight - Greater Profits - Increase Your Wealth

Brian Duckworth

Do you want to get control of your time once and for all, and learn how to make your business give you the freedom want? Then  you need a FREE 45 minute explosive growth session valued at $297. Call me on 0419 237 830 - there only 3 spots left this month.


May 2, 2012
Effective B2B Lead Nurturing

Effective B2B Lead Nurturing

If you don't nurture your prospects, leads and existing customers you will definitely lose both revenue opportunities and customers.

So what is nurturing?

The process of nurturing is not a sales process. Yes, I know you are thinking; but we're doing this to generate sales! Nurturing is more to establish your credentials, create trust and through a process of informational / educational marketing create a bond between your customers and yourself.

Your aim through the nurturing process is to keep yourself top of mind with your customers and to create an ‘imputed' value to your solutions to their problems.

Consider this - 66% of buyers indicate that "consistent and relevant communication provided by both sales and marketing organizations" is a key influence in choosing a solution provider. (Source: Genius.com/DemandGen Report)

Consistent communication is the key to effective lead nurturing - this brings into play the usual question of how often should you contact prospects, leads and customers?

Many sales organisations struggle with this question, you know you need to have sufficient contact to ensure that they don't forget you, but you don't want to annoy them by turning into their personal stalker.

Firstly, one size does not fit all...ever. So you need to have different nurturing programs for the different classes of leads; at the very minimum you should have unique and individual programs for:

  • Leads - businesses that have the potential to become your customer.
  • Prospects - businesses that in the sales pipeline.
  • Customers - businesses that already deal with you.

In addition you should also segment your nurturing program by industry, activity level / potential activity level (can be by revenue size or by volume) and you can also have a specific program for those prospects that you are trying to win from your competition.

Fresh Insight - Greater Profits - Increase Your Wealth

Brian Duckworth

Do you want to get control of your time once and for all? Learn how to make your business give you the freedom you need with a FREE 45 minute explosive growth session valued at $297. Call me on 0419 237 830 - there only 3 spots left this month.


January 11, 2012
7 Questions to Ask Yourself at the Start of the Year

Do you want to have your best year ever in 2012?

Here are 7 questions to ask yourself so you can set yourself up to have an AWESOME 2012!

# 1 - What successes have you achieved in the last year?

What went really well? What did you learn about your business? What gaps have you identified that you can work on in the next 90 days?

Even if you didn't achieve everything you wanted to in 2011 there were some highlights - list them down.

# 2 - What difference did these successes make to your business?

We rarely think about WHY these good things happened, examine the why in the context of the difference they made.

# 3 - Let's do more of it, amplify your Successes!

Leverage your successes by applying the same methods to other areas of your business.

# 4 - What areas in your business didn't go quite right last year & why?

Although we don't want to dwell on these you should be able to find at least 3 areas where you have room for improvement.

# 5 - What are you going to do differently this year?

What will you improve on, outsource or measure better; will you improve your knowledge, test and measure your marketing campaigns or improve your processes and systems to give yourself more time?

# 6 - What would it take to make 2012 an awesome 10 out of 10 for you?

Could you you get a 10 for time, a 10 for Money and a 10 for Team and still get a 10 for fun and enjoyment?

# 7 - What could make achieving a 10 out 10 in 2012 faster and easier?

What would shortcut the achievement curve and get you to where you want to be faster and easier? Perhaps it could be hiring someone new or making some great connections.

My clients have found that they get the best results working with me when:

  • We created their Quarterly plan, made tangible and updated it every 90 days.
  • They used me as their Accountability partner and Mentor.
  • We created systems for their business to make it effortless.
  • They agreed to spend time ON their business, rather than IN their business.
  • They were willing to do the work necessary to achieve their goals.
  • They didn't lose sight of the 3 Silver Bullet categories - Time - Team - Money when looking at their business.

Are you committed to making your 2012 your best year in business ever?

For a short time I am making available, totally free, the Astute Quarterly Action Plan Course (normally valued at $97) to help you get started on making your 2012 totally awesome, get access HERE and you will receive the planning course in your inbox; Click HERE to get the Astute Quarterly Action Plan Course

Here's to making 2012 your best year ever!!


December 15, 2011
Business Goal Planning Geelong

Make Sure You Have an AWESOME 2012!

Reach for the Sky!

The Fundamental shifts that will guarantee 2012 will be the best year you have ever had!

Where will you take your business in 2012?

Be Honest.. Did you operate at your full potential this past year?


This free workbook and the bonus follow up one-page planning course are designed to help you gain control of where you will take your business in 2012.

But first a little bit of background...

Graduates of the Harvard MBA program are typically outstanding achievers - only 15% of all applicants are admitted. Given this why do 3% of the MBA graduates make 10 times as much as the other 97%?

A survey of graduates found that in answer to a simple question "Have you set clear, written goals for your future and made plans to achieve them?" found that:

  • 84% had no specific goals at all
  • 13% had goals but they were not committed to paper
  • 3% had clear, written goals and plans to accomplish them

10 years later these graduates were interviewed again and the results...

  • The 13% of the class who had goals were earning, on average, twice as much as the 84 percent who had no goals at all.
  • Even more staggering - the three percent who had clear, written goals were earning, on average, ten times as much as the other 97 percent put together.

(Source: What They Don't Teach You in the Harvard Business School, by Mark McCormack)
Although there has been doubts raised on the validity of this study, the principals behind the study are confirmed in "Written Goal Study Dominican University", by Gail Matthews, Ph.D., Dominican University)

The number one strategy to gain control is through PLANNING.

The free workbook and the bonus follow up one-page planning course will help you make your business Awesome in 2012 by, showing you:

  1. The number one place you should start when it comes to planning. (HINT: It's got nothing to do with business planning)
  2. The 3 shifts that separate the top 5% of all entrepreneurs and how you can plan to implement this into your 2012 calendar year.
  3. How to ensure your motivation holds for the entire year, and its not like setting some new years resolution that rarely last past February AND
  4. The number one way to finally get leverage in your business

Get Access Now!

Here's what others have said about Brian's Planning Presentations...

"Astute Business Coaching not only gave me the strategies I needed to kick start my new business, but also helped me see potential in my new enterprise that I hadn't even considered. As a result of my Planning Workshop with Brian, I am succeeding in my first year and building a business that has the earning capabilities way beyond my initial expectations."
Nicole C -  Augustus Media 
"Brian's coaching has changed our lives - enabling us to gain a clearer understanding of what we need to put in to practice. His knowledgeable guidance is empowering me to take my business to the next level and beyond. We are already achieving tangible results from the coaching process, which have exceeded our expectations. Brian's ability to listen, inspire and communicate to us as equals has made the coaching process very effective for us."
Robyn A -  Photographer

The 2012 Planning Template
VALUE $97

A special bonus:

The Make Your 2012 Totally AWESOME! Workbook
VALUE $97

This 34 page workbook / template will get you so organized that you will be buzzing throughout the Christmas break.

A Special Bonus:

The 2012 Kick Start Your Business Planning Templates
VALUE $297

A series of one-page planning documents with course notes to help you put your business on track to exceed your expectations, unlock the hidden profit to quickly move your business to outstrip your competition and make them survive on the crumbs you leave behind. Note this is normally a full day training course (Value $297) but we are providing this for a short time to enable you to Kick Start your 2012. This includes the all-new One Page Strategic Plan Template for your business.

Get Access Now!!

A Special Gift for You:

As a very special gift to you we are also offering you free access for 30 days to the E-Learning Marketing System

The most powerful and dynamic client attraction program ever created!.

There are two things EVERY business owner wants. First, they want to generate more leads, attract more clients and make more money so they can eliminate any current financial distress they find themselves in. Second, they want to reach $1 million in annual revenue so they can begin to live the life they have always dreamed of having and so richly deserve.

The E-Learning Marketing System was specifically created to provide business owners with the tools, resources and support they need to accomplish both of these goals.

This program will help you create a million dollar business and outstrip your competition - find out more by ...Get The E-Learning Marketing System

Make 2012 and your business totally AWESOME!

Get Access Now!!

Finish The Year Before It Starts. The Fundamental Shifts That Will Guarantee 2012 Is The Best Year You Have Ever Had!

Yours sincerely,
Brian Duckworth


August 30, 2011
Believe in Growth

Believe in Growth

"I'm a big believer in growth. Life is not about achievement, it's about learning and growth, and developing qualities like compassion, patience, perseverance, love, and joy, and so forth. And so if that is the case, then I think our goals should include something which stretches us."

Jack Canfield


August 14, 2011
Business Mentoring Geelong

Astute Business Coaching - The Business Mentor Program

  • Are your business growth challenges getting in the way of building a better company and a better lifestyle?
  • Are you a small business, looking for practical advice from someone in the know?
  • Do you find yourself needing a little extra help to make the most of your enterprise?

Then The Business Mentor Program from Astute Business Coaching is the place for you!

Challenges occur at every stage of business growth, and there is no need to slow down your progress because of frustration over roadblocks and other struggles. An expert business mentor who has experienced those challenges first-hand can help you navigate through them and get back on course. Use business mentoring to your own strategic advantage.

As your Business Mentor we provide impartial and objective advice, support and guidance, which can help you to improve your problem-solving skills and develop leadership skills. You can share ideas and problems with your mentor and they can act as a sounding board to help you make decisions with more confidence.

You will benefit from the business mentoring program by:

  • Working with a business mentor with whom you can be completely candid, someone with whom you can share your feelings and fears without the concern that you may damage your reputation by revealing these fears. With friends, colleagues, or other business mentors, you may not find this to be true.
  • Your Business Mentor gives you new perspectives and experiences from a position of objectivity that frequently is completely outside your sphere of knowledge and experience. If you have exhausted all your options and are feeling like there are no other solutions to your challenges, a business mentor can bring you to a new beginning.
  • Your Business mentor provides a sounding board where you can bounce your ideas and opinions off someone without fear of reprisals; someone who can reflect back to you how your thoughts and potential actions impact. Without this perspective, you may never move beyond your present circumstances, nor can you effectively lead others beyond their existing limitations.
  • The Business Mentor, as a Business Coach is there to challenge you, to provoke you when necessary and to see that you generate decisions.

With time constraints and so many areas of your business to manage and operate, it's easy to feel overwhelmed and feel the need to ask for help along the way. The Business Mentor Program is an affordable program developed specifically to help those in smaller set ups who want tried and tested solutions to their business issues.

Frequently we find that clients who are using our E-Learning Marketing System for Small Business use the Business Mentor Program as an invaluable resource to gain more from the E-learning.

The Business Mentor program is tailored specifically to you and your business; however as a guide many clients find that allocating a 45 - 60 minute session each month together with the e-mail support system gives them the perfect balance for their business success.

Join The Business Mentor Program Today!


August 9, 2011
Business Coaching Geelong

Give Your Business a Tune Up!

7 tips to transform your business in 6 weeks or less

It is the middle of winter in Australia and many businesses face a lull in activity. In the face of this, the natural tendency is lay low and chill out. It's more than likely that this is what your competitors will be doing; which is why this is the best time for you to shift gears and take advantage of the quieter time.

Here are the 7 things that you can do to gain a competitive advantage over your competitors:

1. Take advantage of quiet times. Remember those times that you bemoaned your crowded schedule and lack of free time? And remember all those things you had to place on the backburner because you lacked the time to attend to them? Take advantage of downtime by doing those things you may not have had time for before: networking, de-cluttering your office, researching industry trends, reorganizing your files, following-up with prospective clients, etc.

2. Systemise your business. We all have frustration in areas of our business, often these are activities that you don't really enjoy or have the skills to do as effectively as the activity should be done, or activities where staff always have ‘issues' in performing the activity. These sources of frustration are the very best place to hone in on first. Apply our 5 step process - identification, outcome, cause, system, implement and communicate. Start by identifying the top three activities that cause the greatest frustration on a consistent basis and apply the process.

3. Prepare your business for an influx of new clients. Think positively and prepare your business for what might result in an influx of new clients for you. As you market more aggressively (see six below), build your staff, and take advantage of downtime, you'll find that your client roster will begin to grow. So use this time to prepare yourself by ensuring that you have the resources necessary and processes in place that will enable you to manage all that business more efficiently.

4. Cut expenses. Of course it's a good idea! Take a look at your budget and what you have spent for the year and see if there's anything you can cut or reduce. While you may not have much overhead, you can consider various ways in which you can streamline your workflow to accomplish more in less time. Your objective should be to increase efficiency while cutting unnecessary expenses.

5. Diversify your products and services. What new products or services can you add to make your business more appealing to prospective clients? Are you providing your clients with a full service offering that meets their needs? Do your clients only by one product or service when they could be buying more?

6. Practice aggressive marketing techniques. Chances are your competitors are currently trying to maintain their activity or even reduce activity rather than grow activity. Put in place some aggressive marketing tactics to stimulate your client base into action - importantly don't forget to test and measure the results. When you market like there's no tomorrow, you inspire more confidence in current clients who see your efforts as evidence that your business is thriving.

7. Expand your mind. Start learning more about how to grow your business with E-learning from astutemarketingacademy.com - this online resource provides you with the resources to take your business to another level. It's on the WWW! So it doesn't matter whether you're a small business is in Warnambool, Mudgee, Melbourne, Brisbane or Sydney these valuable resources are available for you 24/7.


August 5, 2011
Free Astute Business Coaching Course

Is Your Small Business In Trouble, Struggling, Stuck or Simply Not Growing as Fast As You Would Like?

If you’re a business owner…and you’re finding it harder than ever before to generate more leads and attract new clients – then you’ve come to the right place. You know you need some assistance to break through the challenges that hold you back but how can you go about it?

Astute Business Coaching can help you with our Virtual Coaching Program which is designed to help you maximise results and start you on the path to take your business to another level that will exceed your expectations.

This FREE E-Course is available to all small business owners who want to transform their business and overcome challenges such as:

  • A bottom line result that never seems to get better
  • Needing more sales, more profit
  • Business growth that has stalled
  • Working long hours for little reward
  • Staff that don’t have the same attitude as you

If you want to increase your profit, work fewer hours and get the rewards that YOU deserve from owning your own business enrol now to get your free e-course.

Each week you will receive an e-mail which will set you an assignment that will transform you and your business; you will start working ON your business rather than IN your business. As you work ON your business you will see the opportunities that can double your profit.

If you want to change how your business is performing Get Access Now and start transforming your business with our FREE Virtual Coaching Program! 


August 5, 2011
Busines Marketing Systems Geelong

Knowledge Resource for Small Business Owners to be released!

Astute Business Coaching is proud to announce the impending release of the E-learning System for small business owners in Geelong, Melbourne, Warrnambool and Western Victoria.

The E-learning Marketing System is a combination of online resources, tools and support that enables Small Business owners in Geelong, Melbourne, Warrnambool and Western Victoria to get laser-focused on your highest income-producing activities;  develop and apply the fundamentals that build highly profitable businesses.

Every small business owner recieves unrestricted access to the tools, resources and support they need to build whatever size business they want.

This E-learning Knowledge resource is to be released to small business owners who want to transform their business and overcome challenges such as:

  • A bottom line result that never seems to get better
  • Needing more sales, more profit
  • Business growth that has stalled
  • Working long hours for little reward
  • Staff that don't have the same attitude as you

If you would like to be the first to gain the competitive advantage that will take your business to the next level contact us to receive pre-release access!


August 3, 2011
Online Business Coaching Warrnambool

Affordable Business Coaching - Virtual Coaching Program

Is your Warrnambool business in trouble, struggling, stuck, or simply not growing as fast as you would like?

If you're a Warrnambool business owner and you're finding it harder than ever before to generate more leads and attract new clients - then you've come to the right place. You know you need some assistance to break through the challenges that hold you back but how can you go about it?

Astute Business Coaching can help you with our Virtual Coaching Program which is designed to help you maximize results and start you on the path to take your business to another level that will exceed your expectations.

This FREE E-Course is available to all Warrnambool Business owners who want to transform their business and overcome challenges such as:

  • A bottom line result that never seems to get better
  • Needing more sales, more profit
  • Business growth that has stalled
  • Working long hours for little reward
  • Staff that don't have the same attitude as you

If you want to increase your profit, work fewer hours and get the rewards that YOU deserve from owning your own business enrol now to get your free e-course.

Each week you will receive an e-mail which will set you an assignment that will transform you and your business; you will start working ON your business rather than IN your business. As you work ON your business you will see the opportunities that can double your profit.

If you want to change how your business is performing Get Access Now and start transforming your business with our FREE Virtual Coaching Program!


July 23, 2011
Geelong Business Coach

Business Coaching Definition

Business coaching is the process of engaging in regular, structured conversation with a "client": an individual or team who is within a business, profit or nonprofit organization, institution or government and who is the recipient of business coaching. The goal is to enhance the client's awareness and behavior so as to achieve business objectives for both the client and their organization.

Business coaching enables the client to understand their role in achieving business success, and to enhance that role in ways that are measurable and sustainable.

The coaching process may take different forms (e.g., individual or team coaching) and involve different goals (e.g., problem solving, career and succession planning, leadership/executive development, creation of high-performing teams), but throughout there is a clear focus on the business objectives of both the client and the organization.

It is the dual focus is what distinguishes business coaching from other types of coaching. The business coach helps the client discover how changing or accommodating personal characteristics and perspectives can affect both personal and business processes.

Successful coaching helps the client achieve agreed-upon business outcomes as an individual or team within the context of an organization. Business coaching establishes an atmosphere of mutual trust, respect, safety, challenge and accountability to motivate both the client and the coach. To that end, the business coach must conduct an ethical and competent practice, based on appropriate professional experience, business knowledge and an understanding of individual and organizational change.

The role of a Business Coach is to coach business owners to through guidance, support, accountability and encouragement; helping owners of small and medium sized businesses with their sales, marketing, management, team building and so much more, and like a sports coach, the Business Coach will make you focus on the game.


July 21, 2011
Fit for Life - Fit for Business

Be Fit for Life - Be Fit For Business!

We invest significant hours of our time in keeping healthy and fit. We go to gymnasiums, pump iron, run on treadmills, take spinning and Zumba classes. Others amongst us do fun runs, tai chi, triathlons or yoga. People everywhere are exercising to either get fit, lose weight or prepare for an event; embedded in these efforts is an increasing concern about our sedentary habits, health issues and general well being.

On television we are seeing an epidemic of advertisements for vibrating platforms, ab king pro, cardio twister and the good old standby the treadmill. It is a huge industry built on people wanting to feel better about themselves, their health and their capability.

When we utilise personal trainers and facilities like Fernwood we are investing in ourselves and we have a self realisation that being involved in a program is much better than trying to do it all on one's own. Our coach keeps us going when we hit the wall they cajole us to do that little bit more each time so we can achieve peak performance in our chosen objective.

Do we apply the same intensity and commitment to our business life?

I would suggest not. To be fit for business we need to apply ourselves with the same level of intensity and commitment that we apply to our health.

We need to work on our businesses, not in our businesses, we must strive to achieve higher and higher standards and goals and not be satisfied with the status quo.

So to be fit for business here are 6 areas to focus on to get your business (and you) Fit for Business!

Be Fit 1 - Business Plan: So many businesses have no plan for what they want to achieve in their business. Alice in Wonderland summarises it quite well:

Alice: Would you tell me, please, which way I ought to go from here?
The Cat: That depends a good deal on where you want to get to.
Alice: I don't much care where.
The Cat: Then it doesn't matter which way you go.

In short, if you don't really care where you will finish, don't worry about having a plan, or roadmap for your business.

If you do want to take your business to a specific point, whether it be profitability, sales growth or expansion you should have a plan such as our 2 page mini plan that outlines the key milestones you need to reach to achieve your goals.

Be Fit 2 - Cash Flow: You need to know where the cash that fuels your business is coming in from and going out to and how much is staying in the business to help it grow. Once you know this you can then plan for the next months to ensure that your business will be stable; action steps will be created to make sure you achieve your cash flow objectives.

Be Fit 3 - Bank Reconciliation: Many businesses don't understand the importance of reconciling what has gone through their bank accounts. Until you have done this you cannot be sure about any of your business numbers. You should also, particularly if you outsource this task each month, make sure you examine the reconciliation and compare it to the previous reconciliation.

Be Fit 4 - Profit Reports: Your profit statement should be prepared each month, no matter what size business you have. Many businesses leave it to their tax specialist when their tax is calculated; this could be many months after the event. You need to know what your profit is now so that you can take actions to change what's not working and ramp up what is working.

Be Fit 5 - Break Even Point: You must know your breakeven point. When in a month do you start making a profit? How many coffees does the local coffee shop have to sell to start making money, when during the week, month, quarter does this happen? Once you know this you can take action to change the game and have a better run and more profitable business.

Be Fit 6 - Business Coaching & Mentoring: Like your fitness coach, your business coach will help you keep on track to achieve your goals. It is so easy in small business to put a task to one side because of the need to run in the business. Your coach will hold you to your commitment to achieve a set task by a set time. You will work on your business - and you will be fitter for business because of it.

So there you are - Be Fit for Life - Be Fit for Business

Get the Business Breakthrough You Need...

With a free Business Breakthrough Session - Book Here

"Brian not only gave me the strategies I needed to kick start my new business, but also helped me see potential in my new enterprise that I hadn't even considered. As a result of my Kick Start Workshop with Brian, I am succeeding in my first year and building a business that has the earning capabilities way beyond my initial expectations."

Nicole Crammond, Augustus Media.


June 21, 2011
Get the Business Breakthrough You Need

Get the Business Breakthrough You Need...

If you've been working to grow your business for a while now and things aren't happening as fast as you want, then I'd like to help you create a MAJOR business BREAKTHROUGH with a Business Breakthrough Discovery Session.

Here's the scoop...

I've heard from a lot of small businesses that are having an especially difficult time getting their business to grow fast these days. After hearing about so many people's struggles, I decided to do something about it.

I'd like to invite you to take advantage of a special, 'Business Breakthrough Discovery Session' where we'll work together to...

  • Create a crystal clear vision for your ‘ultimate business success' and the "perfect lifestyle" you'd like your business to provide
  • Uncover hidden challenges that may be sabotaging the growth of your business and keeping you working too many hours
  • Leave this session renewed, re-energised and inspired to turn your business into a highly profitable, revenue-generating machine that practically runs itself.

If you'd like to take advantage of this very special, very limited and totally FREE 30 minute 'Business Breakthrough Discovery Session', contact me and answer these questions...

  1. How long have you had your business?
  2. What kind of product/service do you provide?
  3. What are your revenue goals for the next 12 months?
  4. What was your business revenue over the last 12 months? (ballpark)
  5. What do you see as the major challenges holding you and your business back from growing at the pace you want?
  6. On a scale of 0-10, how important is it for you to overcome your challenges and achieve your goals today?
  7. Full Name
  8. Email Address
  9. Phone #
  10. City

I only have 2 times available each week for these sessions so secure your session by emailing me now and book your Business Breakthrough Discovery Session!


June 8, 2011
Astute Business Coaching

Business Mentoring Program

Your business is going well, profit is good, customers want your products. In short, life is good. You’re feeling successful and are reaping the rewards. Why do you need a Business Mentor? You’re already successful, what can a business mentor do that would help your business achieve even greater success?

Does this sound like you and your business? What happens if something changes? A key staff member leaves, a competitor opens across the road from you, or the market shifts? Economies, people and markets can’t always be predicted, and it’s better to be prepared for anything. Business mentors provide more than an organised plan. Good business mentors help you act on that plan to achieve results.

Here’s what a good Business Mentor will do for you:

  • Your Business Mentor will show you how to create and organise your goals and achieve those goals with plans, programs and business solutions that work.
  • Your Business Mentor will help you keep focussed on the important issues, and work through any road blocks.
  • Your Business Mentor will make you look into the future to build the right set of goals and visions for your company, and the strategies needed to get there.
  • Your Business Mentor is your accountability partner, a sounding board that will always give you objective, independent advice.
  • Your Business Mentor will work with you to develop strategies for the short term and the long term to develop build tactics in all aspects of your business – sales, marketing, advertising, profit growth, business systems, time management and team building – to turn your business from so-so to a successful business.

These are only a few reasons why a Business Mentor can make a difference for you and your business. Ask yourself – can I risk not partnering with a Business Mentor?

A typical client will be provided with a combination of both Coaching and Mentoring by advising and making suggestions based on our experience and importantly by acting as a sounding board and providing an objective viewpoint, Business Coaching by providing the instruction, training and accountability for you to achieve your success goals with tools, resources and tactics that are relevant to your business.

Talk to us by phoning 0419 237 830 or Contact Us and take the first step toward more profitable future.




Archives